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InsightsDecember 25, 20182 min read

Live Show Promotion In Nigeria

I am still trying to understand the live music promotion business. You promote a show to start at 6 pm. It’s now 10.02 pm. Why not promote it to start at the time you intend to start? I attended three shows this Christmas, none started on time. One started 6 hours late. If Nigerian audiences

Live Show Promotion In Nigeria

I am still trying to understand the live music promotion business. You promote a show to start at 6 pm. It’s now 10.02 pm.

Why not promote it to start at the time you intend to start?  I attended three shows this Christmas, none started on time. One started 6 hours late. If Nigerian audiences don’t see anything wrong in that, we’re all in for a very long thing!